Frequently Asked Questions

What is a product render?

A product render, 3D rendering, product rendering, 3D render or 3D visualization is the digitisation of what a company is selling and the creation of images that represent that product. At the surface level, it is a computer created representation of a real-life product or a product that is going to be manufactured.

What size of products do you render?

ProductRenders specialise in products you can hold in your hands (although we can and do full room renders). The main reason for this is contrary to popular beliefs, making a room render (architectural style renders) is very different to making a render of something a lot smaller. Many different technics are used to make smaller renders look real – maybe that’s why our renders look great compared to the competition?

Can you use print ready artwork?

Yes is the short answer? Need spot UV, no problem! Need a special foil embossing? no problem! What about that company spot colour we use? also no problem! Being supplied the outlined final print ready artwork allows us to perfectly match the printing process being used.

What if we don’t have print ready artwork yet?

No problem. Our team has loads of experience in advertising and design so we can make print ready artwork if you require. Or alternatively, we can take your design agencies visuals and replicate the final print finish you intend to use. Please feel free to check with us prior to starting work, drop us an email and we’ll get back to you with a solution that fits.

Can you work with CAD files?

Yes, we can, we can convert and work with almost any file. Some formats are better than others when it comes to converting from an engineering CAD format. Here is a list of files and formats we regularly convert and work from. Formats include STEP, IGES, STP, SKP.  Software titles include AutoCAD, SolidWorks, Parasolid, SketchUp.

We have some packaging but no drawings or files, can you use the packaging to make the 3D render?

Yes, we can, depending on the complexity we can either digitally measure the product before redrawing it or if the product is too complex we can 3D scan it and use the scan as a very accurate starting point to reverse engineer said product.

We have flat print ready artwork of a box, can you make it into a 3D box?

Yes, we can, we would make the box in our 3D software and fold it up just the same way the real box would be produced.

We need our product render supplied clearcut (masked), can you do this?

Yes, we can, all our renders are provided in several formats that include JPG (with background included), PNG (without background) and TIF (with a background but also has an alpha channel for masking). Clipping paths can also be supplied upon request (although this way of isolating images is seen as being a little dated since InDesign uses alpha channels more efficiently and masks allow for transparency effects).

Another Question?

If you have a question that’s not clarified above or you’d just like to have a chat about a possible project, please do drop us an email and we will endeavour to get back to you with an answer ASAP. Or alternatively, open up the chat window below and send us a quick message – we won’t bite 🙂